Product Description: This guide explains how social scientists can evaluate the reliability and validity of empirical measurements, discussing the three basic types of validity: criterion related, content, and construct. In addition, the paper shows how reliability is assessed by the retest method, alternative-forms procedure, split-halves approach, and internal consistency method...read more

Product Description: Provides an introduction to the fundamentals of scaling theory and construction, focusing on a variety of unidimensional scaling models. The authors present an overview and comparative analysis of such techniques as Thurstone scaling, Likert scaling, Guttman scaling, and unfolding theory, with emphasis on their varying conceptions of dimensionality...read more (view table of contents, read Amazon.com's description)

Product Description: "A major contribution to the study of realignment and political change. [This book] will be as important as the works of Sundquist, Clubb, and even Key."--Gerald M. Pomper, Rutgers University

Product Description: It has been half a century since the publication of An American Dilemma, Gunnar Myrdal’s seminal work on race in America. This book is an attempt to contribute to a fresh understanding of this dilemma by viewing the issues of race as they are now, not as they were a generation or so ago...read more

Product Description: For introductory American politics courses, this is a diverse collection of lively and provocative assessments of the evolution of American politics across the postwar period, focusing on these elements: parties, society, institutions, culture, issues, agendas, and coalitions. (view table of contents, read Amazon.com's description)

Product Description: If white Americans could reveal what they really think about race, without the risk of appearing racist, what would they say? In this elegantly written and innovative book, Paul Sniderman and Edward Carmines illuminate aspects of white Americans' thinking about the politics of race previously hidden from sight...read more