Joel Saltzman teaches readers how to create "surprising, yet inevitable" solutions, no matter the challenge or task at hand. Easily. Consistently. And economically.Shake That Brain! is a collection of creative and inspiring tips and tools for finding solutions in a variety of areas-from sales, marketing, and product creation to ethics, innovation, and the bottom line. Backed by powerful and compelling examples from a wide variety of real-life applications, Joel Saltzman delivers energy, edge-and lots of fun-as he guides readers through a series of proven formulas for creating outstanding solutions, from harnessing the power of opposite thinking to turning your worst ideas into your best ideas ever. Filled with exercises, easy-to-apply formulas, entertaining pop-quizzes, and eye-opening teaching examples from the world of business, technology, advertising, and more, here's a solution-finding guidebook that can be used for succeeding on the job or at home.Joel Saltzman is a professional speaker, consultant, and bestselling author. He has conducted Shake That Brain! programs for Grey Advertising International, Harley Davidson, the U.S. Department of the Treasury, and Warner Bros. Studios. His work has been called "witty and rewarding" by People Magazine and he's the recipient of a national Audie award for "Best Educational and Training Audio." His website is www.shakethatbrain.com

Product Description: Field-tested, can't-win techniques to make every sale disappear! (Plus tips and tools for doing infinitely better!) Why learn from your mistakes when you can learn from someone else's? It's much quicker and infinitely less painful...read more

Product Description: When we talk, we tell stories and present ideas without anxiety. But when we think about writing, panic often sets in. Joel Saltzman, a former comedian, teaches how to "talk" on paper. Listen and learn how to: conquer perfectionism, parlysis, and procrastination; silence your inner critic; stop worring about the "rules" of grammar; get inspired if you don't feel inspired; and write with conviction, not apology...read more

A motivational handbook for salespeople explains how to conduct business in a way to suit one's personal ethical standards, demonstrating how integrity and profitability can become shared goals and offering advice on developing a spirit of trust. Original. (view table of contents)

Discusses writing techniques, good work habits, developing creative ideas, and offers tips on how to get one's story started and overcome writer's block (view table of contents)