Product Description: Who owns the marketplace? Is it businessor the customer?According to Doc Searls, widely-read journalist and blogger and co-author of The Cluetrain Manifesto, customers are on the verge of becoming truly free and independent actors in the marketplace with the power of telling vendors what they want, how they want it, and where and when they should be able to get it...read more
9781590593219 | Apress, April 1, 2004, cover price $17.99 | About this edition: Presents selections from a variety of Web logs, or blogs, by unknown writers and celebrities.
9780738202440 | Perseus Books, February 1, 2000, cover price $23.00 | About this edition: Lists ninety-five ideas about customer-business interactions over the Internet, and explains how businesses must adjust