Discusses how to use color and typeface, shows how to mix printing and photographs, and looks at the development of actual packages, posters, brochures, business cards, and advertisements.

Product Description: Dementia is a syndrome characterized by cognitive and non-cognitive symptoms. This book focuses on the clinically distinct categories of non-cognitive symptoms. These are grouped together under the umbrella term Behavioural and Psychological Symptoms in Dementia (BPSD)...read more (view table of contents, read Amazon.com's description)

Product Description: An excellent self-teaching guide, this new edition of the bestselling Graphic Design School features up-to-date graphics. It teaches readers how to solve graphic problems, and introduces students to the world of commercial graphic design practice...read more (view table of contents, read Amazon.com's description)

Charts the publications and designers that have shaped graphic design in the twentieth century, covering books, magazines, advertising and newspapers

Product Description: An excellent self-teaching guide, this new edition of the bestselling Graphic Design School features up-to-date graphics. It teaches readers how to solve graphic problems, and introduces students to the world of commercial graphic design practice...read more

Explains, through case studies, how to target a design to the right market using the elements that make a design appeal to a particular audience

Discusses the use and impact of grids and how to utilize them in planning graphic design layouts

Focuses on the materials and techniques used in turning design concepts into effective rough visual models, and includes a number of finished roughs as examples