from Plume (September 1, 1998)
9780452276949 |
details & prices | 208 pages | 5.25 × 8.00 × 0.50 in. | 0.40 lbs | List price $12.95
About: Direct mail marketer Dan Kennedy debunks 21 treasured maxims to show that the ideas people thought were helping them were actually holding them back.