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Web Dragons: Inside the Myths of Search Engine Technology
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Paperback
from Morgan Kaufmann Pub (November 3, 2006)
9780123706096 | details & prices | 261 pages | 7.25 × 9.25 × 0.75 in. | 1.30 lbs | List price $37.95
About: Analyzes the changing ways in which users locate information on the Web and how it is presented as a result of a search, examining the problem of Web spam, the centralized approach to Web search, and information validation, and offering solutions that would provide power to users rather than to search engines and advertisers.
About: Analyzes the changing ways in which users locate information on the Web and how it is presented as a result of a search, examining the problem of Web spam, the centralized approach to Web search, and information validation, and offering solutions that would provide power to users rather than to search engines and advertisers.