Amazon.com description: Product Description: Theory H.O.W. was written to enable small and medium-size manufacturing companies who want to aggressively challenge the status quo. With more than 40 years of combined experience in manufacturing, supply-chain, and business management, authors Carol Ptak and Harold Cavallaro have developed applicable theories about how to run a successful company. Using the Theory H.O.W. business transformation approach, organizations will be able to formulate strategies that are supported by specific tactical actions, systems, technology, and other tools to achieve a desired, sustainable competitive advantage. The backbone behind the Theory H.O.W. process is actually a combination of key elements--the ability to classify, define, or characterize key business elements and their effects on business performance and your organization’s ability to produce greater results.