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Outsmarting Goliath: Library Edition
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
CD/Spoken Word
Mp3 edition from Blackstone Audio Inc (June 1, 2001)
9780786196067 | details & prices | List price $24.95
About: Outsmarting Goliath confronts this paradox: Many of today's consumers--potential customers--turn automatically to brand name products and services, forgetting that the well-advertised brontosauruses often deliver one-of-our-sizes-fits-all service and impersonal sales help.
About: Outsmarting Goliath confronts this paradox: Many of today's consumers--potential customers--turn automatically to brand name products and services, forgetting that the well-advertised brontosauruses often deliver one-of-our-sizes-fits-all service and impersonal sales help.
Cassette/Spoken Word
Unabridged edition from Blackstone Audio Inc (June 1, 2001)
9780786119967 | details & prices | List price $44.95
About: Business owners, consultants, free-lancers, and other entrepreneurs are all looking for easy-to-implement, cost-efficient ways to go up against the big guys.
About: Business owners, consultants, free-lancers, and other entrepreneurs are all looking for easy-to-implement, cost-efficient ways to go up against the big guys.