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Key Concepts in Marketing
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Hardcover
from Sage Pubns Ltd (March 5, 2009)
9781847874986 | details & prices | 219 pages | 6.00 × 8.50 × 0.75 in. | 0.95 lbs | List price $116.00
About: Key Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of marketing today.
About: Key Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of marketing today.
Paperback
from Academic Internet Pub Inc (December 31, 2010)
9781428844636 | details & prices | 72 pages | List price $27.95
from Sage Pubns Ltd (March 5, 2009)
9781847874993 | details & prices | 219 pages | 5.50 × 8.00 × 0.50 in. | 0.66 lbs | List price $51.00